Viraj Profiles Accelerates Decarbonisation Drive with Circular Steel and Renewable Energy Focus
Viraj Profiles Pvt. Ltd. has outlined an ambitious decarbonisation strategy centred on circular manufacturing, renewable energy expansion and operational efficiency as the Indian stainless-steel producer positions itself for a low-carbon future amid tightening global climate regulations.
The company said sustainability is increasingly embedded across its operations, from raw material sourcing and energy consumption to manufacturing processes and resource management. At the core of its approach is a scrap-based production model that derives approximately 95% of its metallic input from recycled stainless-steel scrap, significantly reducing reliance on virgin raw materials and lowering associated carbon emissions compared with traditional blast furnace steelmaking routes.
As global steelmakers face growing pressure to reduce emissions, particularly in response to measures such as the European Union’s Carbon Border Adjustment Mechanism (CBAM), Viraj believes its circular production model offers a competitive advantage. The company noted that high recycled content, reduced dependence on coking coal and increasing renewable energy integration position it favourably as carbon intensity becomes an increasingly important factor in international trade and market access.
Renewable energy forms a central pillar of the company’s decarbonisation roadmap. Viraj has already installed approximately 130 MW of solar power capacity, which currently accounts for around 40% of its energy mix. Planned additions of nearly 30 MW of solar and 50 MW of wind capacity are expected to increase the contribution of renewable energy to around 70% in the coming years, helping reduce emissions from electricity-intensive melting operations.
Alongside clean energy investments, the company is pursuing a broad programme of energy-efficiency improvements across its manufacturing facilities. These include furnace optimisation, waste heat recovery, equipment modernisation, process digitisation and enhanced monitoring systems designed to lower energy consumption per tonne of finished product while improving productivity and operational performance.
Viraj said productivity improvements are increasingly viewed as a sustainability tool, with initiatives focused on yield enhancement, process consistency, reduced material losses and lower rejection rates. The company argues that operational excellence can deliver meaningful emissions reductions by cutting the energy and resources required throughout the production cycle.
The strategy aligns closely with India’s broader industrial and environmental objectives, including the National Steel Policy and emerging frameworks for green steel classification and carbon trading. As policymakers move towards stricter carbon accountability, Viraj believes sustainability is becoming an essential component of long-term competitiveness rather than simply an environmental consideration.
Looking ahead, the company plans to continue investing in renewable energy, carbon measurement systems, process optimisation, sustainable product development and resource recovery initiatives. Marking World Environment Day, Viraj reaffirmed its commitment to building a circular and low-carbon stainless-steel manufacturing platform capable of supporting both industrial growth and long-term environmental stewardship.
